After what seems like millennia, we have updated our branding. A lot has changed behind the scenes that has helped us better understand our own brand, even after 20+ years in the business. These things happen, and we are excited about the future.
First of all, new colors and logo!
Our old logo used a similar typeface, but didn’t really say much about us. The “bloom” was there, but more as a style point than a meaningful element. And we pretty much relied on CMYK as our color scheme to reflect our roots in print media and publishing. Snore…
The Twangry 2024 logo is boldly colorful, and the bloom now soars explosively around our name as a symbol of energy and magic and growth. Our color choices and overall design are meant to recall the look and feel of a film studio, and reflect our increasing focus on video editing and production services as well as the electricity of digital media, the cornerstone of our brand.
Most of all, we wanted to evoke a sense of magic and feminine energy that believes the impossible is possible, and that imagination and fire are at the heart of all creativity.
Join us on our journey. We want it to be YOUR journey, too.
Valerie Mars
Owner and founder
Twangry Productions